Mark Michelson
Mark Michelson
CEO, Mobile Marketing Research Association (MMRA)

Senior level executive - 25+ years experience with all aspects of marketing, research, and advertising. Specialist in product development, positioning, marketing strategy and communications research. Noted keynote speaker and workshop facilitator. Creative marketing and research professional with proven ability to increase revenues and profitability, grow market share, and lead effective teams. Expertise with global cultures and commerce. Demonstrated strengths in designing and managing multi-modal (qualitative and quantitative) research studies. World class focus group moderator, ethnographer and interviewer with expertise in both classical techniques and new technologies for online and mobile marketing research.

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